From 2008 to 2011, serving as Managing Director for XYZ Graphics, Joe was responsible for creative, production, sales and marketing operations. Balancing time between creative, client and production duties, Joe led the Los Angeles and Boulder, Colorado studios. Creative development, art direction and computer generated images made the competitive difference when producing award winning campaigns. The following clips illustrate the creative work Joe has lead for key clients including Nike, Audi, Fisker, Scion, Apple and others.